Session Catalog Attendee Guides Content Types and Policies

Catalog

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Explore the AWS re:Invent catalog to discover a wide variety of session types, activities, and more. Or visit our Content Types and Policies page to learn more about how to navigate our catalog and event. New content is added regularly, and all content is subject to change.

Registration

2 sessions

Breakout session
AI/ML
Analytics
Advertising & Marketing
Generative AI
300 – Advanced
Data Scientist
IT Executive
Solution / Systems Architect
Wynn
Silent session
Tuesday, Dec 03
1:00 p.m. Tuesday, Dec 03
AffinityX, a leading advertising agency processing over 3 million purchase orders annually for promotional goods, encountered scalability challenges. In this session, hear how they leveraged generative AI on AWS and Cloudwick’s expertise to develop a solution powered by Amazon Bedrock, Anthropic Claude 3, AWS Lambda, and other serverless services. Discover how this innovative approach automated the entire order workflow, seamlessly handling the high volume of orders from submission to fulfillment without manual intervention. Gain insights into how AffinityX achieved cost savings, scalability, and the ability to dynamically adapt to demand by embracing generative AI on AWS for order processing automation.
, ceo, affinityX
, General Manager, Cloudwick
, Senior Solutions Architect, Amazon Web Services
, Account Manager, Amazon
- Tuesday, Dec 31:00 PM - 2:00 PM PST
  Wynn | Level 1 | Lafite 4 | Content Hub | Turquoise Screen
Breakout session
AI/ML
Analytics
Advertising & Marketing
Generative AI
300 – Advanced
Data Scientist
IT Executive
Solution / Systems Architect
MGM Grand
Walk-up only: No reserved seating required
Tuesday, Dec 03
1:00 p.m. Tuesday, Dec 03
AffinityX, a leading advertising agency processing over 3 million purchase orders annually for promotional goods, encountered scalability challenges. In this session, hear how they leveraged generative AI on AWS and Cloudwick’s expertise to develop a solution powered by Amazon Bedrock, Anthropic Claude 3, AWS Lambda, and other serverless services. Discover how this innovative approach automated the entire order workflow, seamlessly handling the high volume of orders from submission to fulfillment without manual intervention. Gain insights into how AffinityX achieved cost savings, scalability, and the ability to dynamically adapt to demand by embracing generative AI on AWS for order processing automation.
, ceo, affinityX
, General Manager, Cloudwick
, Senior Solutions Architect, Amazon Web Services
, Account Manager, Amazon
Walk up only session: Walk-up only: No reserved seating required
- Tuesday, Dec 31:00 PM - 2:00 PM PST
  MGM Grand | Level 1 | Boulevard 163 | Content Hub | White Screen