Hero guide: Enterprise strategy
This curated guide highlights sessions at re:Invent 2024 for enterprise leaders seeking modern strategies and approaches that maximize investments and accelerate innovations with AWS, as well as opportunities to gain strategic insights from peers and other enterprise customers.
Drew Firment
AWS Community Hero
Today’s leaders understand that a digital transformation isn’t about doing things better—it’s about doing things differently. Success requires a strong connection between your organization’s strategy, technology choices, and workforce readiness. Unfortunately, navigating the rapidly evolving landscape of cutting-edge tools and techniques can be overwhelming.
This guide of handpicked sessions for business and technology leaders is designed to save you time while accelerating your own cloud journey. These sessions offer a unique opportunity to gain strategic insights from peers and other enterprise customers who have driven their own cloud journeys to AWS.
This year marks my ninth re:Invent of exploring sessions, meeting customers, and making new connections. I hope this guide provides a great starting point as you explore how AWS can accelerate innovations that deliver on your mission and better serve your customer needs. Keep being awesome cloud gurus!
Innovation Talk
DAT201-INT | AWS databases: The foundation for data-driven and generative AI apps
Join G2 Krishnamoorthy, VP of AWS Databases, and Jeff Carter, VP at AWS, as they share our data vision and innovation agenda to help customers modernize their applications to enable generative AI–enabled experiences for innovative user experiences. Learn how AWS databases are making it easier to integrate and manage your data, build highly available and resilient applications for your most mission-critical workloads, and seamlessly take advantage of generative AI advancements. Hear from Eric Peters of NFL Media, Dr. Céline Laurent-Winter of BMW, and Sanjay Nair of United Airlines about the solutions they built using AWS databases as their foundation.
Breakout session
API208 | Building an integration strategy for the future
Boost productivity and create better customer experiences by building a modern integration strategy. This session explores using AWS application, data, and file integration services to connect on-premises and cloud technologies securely and at scale. Discover common integration patterns, best practices, and practical use cases. Learn how to build a robust, extensible, scalable, and cost-effective integration strategy for the future.
SVS211 | Celebrating 10 years of pioneering serverless and containers
Ten years ago, AWS Lambda pioneered serverless computing. Amazon ECS with AWS Fargate further catalyzed the serverless revolution. With serverless, builders are able to focus on delivering customer value instead of spending time managing servers. Serverless continues to be an innovative approach to building applications. Join this session to explore how serverless has evolved to help organizations drive the highest performance, availability, and security at low costs. Learn from leaders charged with defining the next generation of serverless how serverless powers applications across Amazon and AWS.
SVS324 | Implementing security best practices for serverless applications
Building with serverless enables organizations to build and deploy applications without managing underlying infrastructure. Serverless strengthens your overall security posture by reducing attack surface and shifting security operations to AWS. In this session, explore how to implement security best practices across the software delivery lifecycle and into production deployment. Hear lessons learned from working with numerous enterprise customers that can help your builders be productive and innovative within security guardrails.
MKT101 | Accelerate innovation with partner solutions in AWS Marketplace
Cloud marketplaces are emerging as the preferred destination for software, services, and data procurement. These solutions from experts in the worldwide AWS Partner community have become a vital component of the overall cloud and digital strategy for organizations. To enable innovation at speed, organizations have already begun to modernize the way they acquire, deploy, and govern these solutions through AWS Marketplace. In this session, AWS Marketplace Customer Advisors and business innovation leaders discuss how they have worked with organizations to revolutionize the management of the complete lifecycle of partner solutions integrated in their AWS innovation journeys.
STG201 | Build a data foundation to fuel generative AI
Data has long been considered a strategic asset by organizations, but generative AI puts a renewed emphasis on the importance of a data strategy. Whether you are building your own model or customizing a foundation model, your data is a key differentiator for generative AI, so you need a data strategy that supports relevant, high-quality data. In this session, learn about the data tools that can fuel your generative AI strategy and the common data patterns required to transform your generative AI application from a generic tool to a program that truly knows your business and your customer.
AUT201 | Toyota drives innovation & enhances operational efficiency with gen AI
Toyota is in the midst of a transformative journey, harnessing the power of generative AI to drive innovation, boost productivity, and enhance operational efficiency. In this session, gain insights into Toyota's generative AI–driven initiatives that you can apply to own AI transformations. Discover how Toyota uses AI to capture and transfer critical institutional knowledge from retiring employees, reduce mean time to repair production line equipment, and decrease battery scrappage. Additionally, discover Toyota’s innovative approach to accelerating mainframe modernization using generative AI, reducing migration timelines by up to 50% while introducing new business capabilities.
Bootcamp
TNC205 | Generative AI for executives
This bootcamp equips business leaders with the knowledge to jump-start generative AI within their companies. Executives and business decision-makers can gain a solid understanding of generative AI’s capabilities and practical applications. They can also discover how AWS services and best practices can help them successfully implement generative AI in their organizations.
Chalk talk
ENU301-R | Migrating an energy trading application to AWS [REPEAT]
In this chalk talk, hear how an international energy company migrated its business-critical energy trading and risk management system, Openlink Endur, to AWS. This talk dives into the technical and strategic aspects of this migration, showcasing how the organization used AWS services to enhance performance, scalability, and resilience. Learn about the challenges faced, the innovative solutions implemented, and the tangible business benefits realized, including faster feature delivery, improved developer experience through enabling rapid provisioning of dedicated environments, and increased global availability. Come discover how this migration to AWS has positioned the company for long-term success in the dynamic energy market.
ARC202-R | A capability-oriented approach to defining your cloud architecture [REPEAT]
When you’re architecting workloads, you have a choice of over 200 AWS services. However, it doesn’t have to be overwhelming to pick the right services for your architecture. By defining your workload in terms of the capabilities required by your system, a combination of functional and nonfunctional requirements, you can simplify your choices. By defining your system’s important differentiating characteristics, you will find yourself naturally aligning the right AWS services to the capabilities required by your system. In this chalk talk, learn how to organize your system by capabilities and discover the architectural characteristics to pick the right services for those capabilities.
Lightning talk
Workshop
INO102 | Define your next $1B opportunity with generative AI and work backwards
This collaborative workshop is for business and technical leaders who want to understand and experience Amazon’s customer-centric approach to innovation. The content is inspired by Amazon’s Working Backwards process—the same innovation mechanism used to develop products and services such as AWS, Amazon Prime, Amazon Kindle, Amazon Echo, Amazon Alexa, and Amazon Go. The workshop features activities that demonstrate the power of generative AI in the context of product innovation. You must bring your laptop to participate.
INO103 | Accelerate innovation capabilities with generative AI and mechanisms
In today’s rapidly evolving tech landscape, navigating complex innovation and transformation initiatives can be daunting. This hands-on workshop equips you with the tools and strategies to unlock your organization’s full potential for innovation and transformation. Use the AWS Innovation Pulse Check tool, powered by generative AI, to assess capabilities and receive tailored recommendations. Explore mental models that empower informed decision-making and foster an innovation culture. Dive into interactive modules to review processes, design effective change mechanisms, and prioritize actions for exceptional customer value delivery. Walk away with a roadmap to accelerate innovation maturity and stay ahead in the tech landscape. You must bring your laptop to participate.
Closing comments
I hope this guide helps you learn how modern tools and techniques in combination with AWS can optimize investments, accelerate innovation, and deliver customer value. I’m looking forward to seeing you at these re:Invent sessions!